Conducted annually, jointly by RASV and VAS Ltd

AIMS: To highlight the talent, creativity and ingenuity of young rural Victorians and in doing so encourage entrants to be role models across local communities.

To encourage and reward enthusiastic, skillful and industrious young people living or having an involvement in rural environments. To assist all entrants through their participation to develop strong communication and leadership qualities.

To enable the applicant to gain greater proficiency in their chosen field and also to develop the applicant’s stature and reputation in that chosen field.


  • Entry into the Rural Ambassador Award is via the official application form only. The Application Form must be completed and signed by the applicant.
  • Entrants must be aged over 20 years and under 30 years as at 1 May 2021.
  • Finalists may be involved in a rural or agricultural based industry or be associated with a Show Society but do not necessarily need to reside in a rural community, but must reside in Victoria.
  • If successful at Group level, participants must attend the State Final during the Royal Melbourne Show and all judging as requested.
  • Announcement of the State Winner will be made during the Royal Melbourne Show.
  • The State winner is required to represent Victoria in the National Finals.
  • The Committee will not enter into any correspondence in relation to selection and the judges decision is final.
  • An unsuccessful applicant may re-apply in the following years providing they meet the guidelines set out.
  • There will be NO joint winners. If a final decision cannot be made, advice is to be sought from the Chairperson of the Youth Affairs Committee.
  • All Finalists will be invited to join the RAS Committee of their choice for the 12 months following the competition.
  • Previous State winners are not eligible.

Group final winner receives jacket and plaque. State final winner receives a major prize and the opportunity to compete in the National Finals.